In 2025, SEAMLESS Legal collaborated with artist Alexey Vaulin to create the "Blue Bird" collector's plate as a New Year's gift for clients. The plate was custom-made in a limited edition at the Imperial Porcelain Manufactory in St. Petersburg.

The design draws inspiration from Maurice Maeterlinck’s 'The Blue Bird' (French: L'Oiseau bleu). Filled with kindness and faith, the story of the Blue Bird continues to touch hearts and ask the most essential question: where is happiness?

Happiness is not distant. It is not earned through grand quests or magical lands. It is here—in love, in memory, in the small kindnesses we offer one another, in the light we choose to see.

It is a way of looking. A lens that transforms the ordinary into the miraculous.

The Blue Bird by Alexey Vaulin represents the artist’s imaginative take on dreams, freedom, and the eternal quest for happiness.

Client: SEAMLESS Legal
Year: 2025
Timeline: 6 months

creative concept - brand storytelling - project management

Objective: создать оригинальные новогодние подарки для клиентов компании

Solution: a collectible plate created in collaboration with artist Alexey Vaulin and the Imperial Porcelain Manufactory.

Results:

• Limited-edition plate collection (30)
• Collection booklet
• New Year's card
• Video
• Emotional engagement and a personal touch